The cannabis global marketplace is growing faster than ever before and the MJBizCon INTL is one of the biggest events of the year. Do you have products that cater to the cannabis marketplace? Then consider attending the MJBizCon INTL where you’ll encounter a hungry crowd of buyers interested in what you have to offer. At the event you’ll meet like-minded people that have a passion for the industry and are interested in networking. Also you can mingle with the crowd to get a sense of what the market needs in the coming years. Constructing an impressive looking trade show booth is essential for success at MJBizCon INTL. However, getting it right for inexperienced companies requires an element of luck. Consider hiring Evo Exhibits to take advantage of the expertise they can offer. Their accumulated years of experience can make the difference between failure and success at MJBizCon INTL.
About MJBizCon INTL
Industry leaders from all over the world will be attending MJBizCon INTL to share ideas and help push the industry forward. Every year there are plenty of developments, which means there will be a lot of ground to cover. The Toronto based event is expected to attract around 2,000 attendees, and there will be in excess of 125 exhibitors from every corner of the globe. There will be hints and tips on how to get started in the cannabis industry and an examination of what trends to be aware of. Education will be one of the key highlights presented by high quality speakers. It’s one of the best places to learn more about the cannabis industry and what strategies can help you create success for your company.
Who will attend?
The expected 2,000 attendees will be a mixture of industry professionals looking to secure orders from exhibitors and casual fans of the industry that want to find out more. With so many educational talks, people will come for the speakers and what insight they can provide. A number of cannabis industry startups, who need help to get started, will attend. If you can provide products or services for these individuals then you’ll have success at MJBizCon INTL. Attendees want to find new products at MJBizCon INTL, so you must come with something original. Some visitors will be first timers that don’t understand the industry at the same level you might. Therefore, educate the audience on what you have to offer in a clear and understandable manner.
Who should exhibit?
Companies should come to the MJBizCon INTL if they have services or products to offer in the cannabis marketplace. The health benefits of cannabis are only just being fully understood, which means the demand is increasing every year. Vendors have a good chance to secure big orders that can elevate the size of their business to the next level. Exhibitors will also have the chance to execute market research to figure out what customers are thinking about them. The face-to-face interactions with your customers can give you ideas on how to improve products for the future. You can also network with other exhibitors to increase the quality of your offerings. Working with other companies, rather than against, can sometimes be mutually beneficial, which leads to more sales and a larger slice of the marketplace.
Trade show booth strategy
The success of your visit to MJBizCon INTL can depend on how you execute the trade show booth. Various strategies can be implemented to attract more attendees and leave a lasting impression. Here are some ideas that can get you started in the right direction:
- Informative: attendees can easily become overwhelmed with the huge array of exhibitions at the event. Therefore, create a trade show booth that can quickly inform the audience about the benefits of the products on offer. Come up with a pitch that has been rehearsed to get a lot of info across in a short period of time.
- Attractive: the trade show booth should attract the attendees to come in for a closer look. This can be done by being creative, using technology or creating a buzz around your booth by providing games or competitions. Ideally attendees should spot your trade show booth from a distance and want to come over to see what’s on offer.
- Branding: one of the key objectives of the event should be to raise brand awareness for your company. Decorating your trade show booth with the brand logo and name is a simple yet effective way to achieve this.
- Benefits: the fierce level of competition at the event means you need to show off why you’re better than the rest. Amplify your benefits so that they are clear as soon as attendees arrive at your booth. Unique selling points are the foundation of any business and you must figure out yours before exhibiting.
The process of implementing the tips above can be difficult if you have never visited a trade show exhibition before. Fortunately, you can solve the majority of problems by hiring Evo Exhibits. They have the experience to handle all parts of the exhibition process with industry leading results. The investment into their services can yield significantly higher results than you would have had otherwise, which makes it a no-brainer.
Event programme and details
The MJBizCon INTL will take place in Toronto, August 14-16th at the Metro Toronto Convention Center. The exhibition will feature various side-events that exhibitors and attendees can check out: Pre-Conference Crash Courses: these crash courses are ideal for those who are not knowledgeable about the cannabis industry and want to find out more. They will cover the business and legal obstacles that entrepreneurs face within the industry. You should take these crash courses if you are considering to enter the cannabis industry and are wondering about the risks involved. Peer-To-Peer Networking Luncheons: this event can help emerging companies to network with other industry professionals. It’s a social occasion where fun and business meets in the middle. Meeting such like-minded individuals can help share ideas and explore market gaps not yet taken advantage of. Featured speakers: a variety of featured speakers will give their insight into the state of the industry and share key strategies for moving forward. The speakers include Brendan Kennedy, Chris Walsh, David Meiri, Lilac Mandeles, Dr. Monica Vialpando and Vic Neufeld.
Opting to be one of the trade show exhibits for MJBizCon INTL provides a number of unique advantages in just a few short days. You’ll potentially acquire new customers, network with other industry professionals and increase brand awareness for your company. The event can provide a nice break from the routine daily operations of running a business. You’ll also learn a lot as experienced keynote speakers will provide insight and business strategies. Evo Exhibits can help you create a trade show booth that sets you apart from the competition. Their experience and expertise can make light work of any challenges. You’ll have the freedom to enjoy the event and focus on the educational aspects setup by the organizers.